Quick! Watch our SEO secret sauce recipe, case studies, process and a bit on how SEO works.
SEO helps businesses across the world because it allows them to get their website infront of potenial clients looking for exactly what they offer (even if they don’t know it yet). Check out this quick video where we walk through some case studies, the importance of SEO, how it works and more.
Is your website reaching its full potenial?
A website is useless if no-one can find it! Is your website reaching its full potenial and pulling in organic leads week on week?
Are you sat on page 2, 3 or 4 whilst your competitors sit above you taking the share of clients.
Organic SEO leads are often the highest quality on any channel because these people are searching for exactly what you offer!
Being in one of the top spots instantly gives your brand that authority and helps convert these ready-to-buy users landing on your website.
Our SEO Process
We find out what your customers are searching for on Google throughout all stages of the customer journey. This data is then used to make informed decisions on the types of campaigns and content we produce.
We analyse what your competitors are doing to make further informed decisions. We look at what’s working for them so we can adapt and model it ourselves (obviously making it 10x better) along with the other ideas and strategies we bring to the table.
Technical audits & fixes
It’s crucial the website is performing from a technical point of view otherwise the other SEO strategies will not work to the best of their ability. Having a good technical foundation is vital so we look for any issues that could affect your websites SEO performance like page speed and broken pages.
Website and user experience audits
Pleasing its users is what Google cares about most so it’s important your website also satisfies the people who land on it. We will audit your site and suggest changes to make to increase conversions and the all-round user experience of your website.
Google My Business optimisation
Particularly important for local SEO having a well optimised Google My Business page means you will appear in the map results and for local search terms relevant to what you offer.
We provide you with recommended on-site changes and tweaks that we can make to your content, meta data and more to help push and start ranking for the keywords we decided to focus on at the start of the process.
We recommend content to produce, blog articles, infographics and white papers to capture customers at all stages of the conversion journey.
No content team to hand? We can manage and generate all the content for you. Beautifully crafted infographics, blog articles and guides to really drive your inbound marketing to the next level.
Link & citation building
Crucial to SEO, link-building is a complicated area that must be done in the right way to avoid Google penalties and get the best results.
Review & reputation management
Online reviews pay an important role in your general online strategy and they can also impact SEO. We can run campaigns to drive positive reviews and also put in systems to make sure all reviews are being responded to in a good manner to build authority and trust.
Global & Local SEO
Need to reach a global audience or just people in your surrounding city? Whatever your business goals our SEO strategy will be developed around helping you achieve them. Request a free SEO audit to find out how your website is currently performing.
Worried your website has been hit by a Google Penalty or have you noticed a huge drop in rankings or traffic? It may be that we need to fix your website, disavow harmful links or improve your content to get you back up to speed.
SEO campaigns that get results
Our SEO campaigns put your website in front of customers that are ready to convert and are actively searching for what you offer.The Google algorithm is constantly changing and competing to be page one on Google is becoming harder than ever.
At Clickscope we are always staying up to date with the latest updates and algorithm changes and our experience has ranked website for some of the most competitive search terms out there with some single keywords alone getting searched over 200,000 times a month (super competitive).
SEO is the process of increasing the quality and quantity of organic traffic from search engine results pages (usually Google). 60% of all traffic on the web starts with a Google search.
For new websites SEO is more of a long term strategy as it can usually take between 3-6 months to start gaining traction. However we usually get results for clients a lot quicker than this. For already established websites results can be seen within weeks depending on the website and its current foundations.
Absolutely, when ranking on the first page of Google you will generate a new stream of customers looking for exactly what you offer (ready to convert). We implement SEO within our own business and many of our clients because it is such an effective marketing strategy. As mentioned above over 60% of all traffic starts on Google (not even including other search engines).
Search engines like Google use Algorithms to determine what websites appears for certain search terms. There is over 200 factors that go into this algorithm and things like AI are now being tested. If you want to learn more book in a strategy call with our team to go through SEO in more detail and how we can tailor it for your business.