Google Ads is one of the best digital marketing methods out there.
Google has 92.42% of the search engine market share worldwide and around 5.8 billion searches occur everyday. You would be naive to think there are not clients out there searching for relevant queries around what you offer. (even if they don’t know they need it yet). It’s one of the most powerful digital marketing platforms if used and optimised correctly.
Google Ad Services
Get directly in front of customers looking for your services or products by targeting relevant keywords around all stages of the buyers journey.
Google Owns Youtube so you can run paid ads using the Google Ad platform on relevant channels, videos & keywords which is very effective as Youtube is the SECOND largest search engine alongside Google.
Have your products appear in-front of customers searching and looking at relevant things online. Compete with your competitors at the top of Google and other places to massively increase sales.
Quality score is a big factor within Google Ads, are your campaigns optimised and tweaked regularly or just left there to run?
Are you A\B testing ad copy, callout extensions and landing pages or just sending the traffic to a website 👎
Having your account structured in the right way is vital, are you running everything under one campaign😬 ? do you know the EXACT keywords your ads are appearing and spending money on, did you set up the correct query parameters? if not contact us urgently ⚠️
Why Google Ads works so well!
Google makes most of its money from selling advertising space on its platform. Google is one of the biggest companies on the planet and billions of pounds get spent on Google Ads every year.
With this in mind it is very important that Google gives users the ability to create a huge return on investment when implementing the right techniques and strategies on the platform which it constantly tweaks and updates.