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Tracking & Analytics

Most marketing arguments are really measurement arguments. Where did that lead come from? Which channel earned that sale? Is the agency actually working? A proper GA4 setup and clean conversion tracking end them, because everyone's finally looking at the same numbers. We deep dive into the data WITH YOU, fix the measurement first, and only scale what's genuinely earning.

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Trustpilot4.7Based on 48 reviews
Google5.0Based on 38 reviews
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“Increased a client’s monthly revenue from SEO by 344% and PPC by 160%.”

E-commerce client

Year-on-year comparison

Real client results

Every campaign is judged on one number:
The revenue it puts in your account

Inside the ClickScope Digital office in Cambridge

Why this matters before you scale

GA4, GTM and conversion tracking rebuilt so the numbers match the bank, then documented and handed over in full.

Checked against real orders

Every implementation is tested against real transactions, not a preview pane that never sees live traffic.

Documented, not just built

Written documentation sits in your own drive, so the next person can pick it up without ringing us.

Owned by you

Every property, container and account sits in your business name, with us added on as a user.

Strategic Momentum

Start by finding out what your numbers are missing

  • Analytics reports more orders than the accounts do, or fewer. We've seen a week's reporting show £35,000 in sales when the bank showed £50,000, the kind of gap that changes every decision made off the back of it.
  • Every channel claims the same sale, and the totals add up to more than the business took.
  • Direct traffic is enormous, which usually means links are losing their tags somewhere.
Book a free strategy call
Book a free strategy call
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Purposeful Innovation

Why this matters before you scale

  • A measurement plan: every event, what triggers it, what it means, and who cares about it.
  • The implementation, tested against real transactions rather than a preview pane.
  • A dashboard that answers the questions you actually ask, not forty tiles nobody reads.
Book a free strategy call
Book a free strategy call

FAQ

The questions you actually want answered

Is this a one-off project or a monthly service?

How much does a GA4 and tracking rebuild cost?

How long does it take?

Will we lose our historical data?

Who owns the accounts and the documentation?

Client reviews

Every review we have is five stars. Here's why.

Trustpilot4.7Based on 48 reviews
Google5.0Based on 38 reviews

“They’ve improved the SEO on our website, taken over management of our Google Ads, and helped boost enquiries. Communication has been consistent and helpful, and their advice is always practical and data-driven.”

Martin Green

Google

“This agency literally knows everything about PPC. I couldn’t be happier with the results they’ve achieved in such a short space of time.”

Danny Sullivan

Google

“We have been working with the Clickscope team for a few months now and have found them to be knowledgeable and professional. From SEO to managing Google and Meta ads, their expertise and attention to detail has created effective campaigns that have delivered results.”

Karen Fogarty

Trustpilot

“Extremely happy with the returns our Google Ad campaigns are generating. ClickScope are responsive, give updates when required and most importantly are generating us leads and money.”

Jamie Osbourne-Briggs

Google

“Clickscope have worked with us for almost 8 months now, improving the SEO on our website, managing our Google Ads account, increasing Google enquiries year on year.”

Matt Higgs

Google

“Highly recommend Clickscope Digital! They have always been quick to respond to questions and requests with managing our Google Shopping and Meta Ads. 5 Stars!”

Ed Peeke-Vout

Trustpilot

“Clickscope set up my Google Ads campaign and have been looking after it for a couple months now. The team have done a great job, in getting much better results then when I tried to do it myself. Would highly recommend Clickscope for any small business.”

Joshua Benyei

Trustpilot

“Clickscope helped me rank 1st on Google for fitness Bootcamps. They also ran some paid ad campaigns on Facebook that generated many leads, which resulted in more clients and revenue for the company! Thank you!”

Alex Mclaren

Trustpilot

“We have been working with Sam and the team for a while now, and they are experts in the field of Google Ads and SEO. They take the time to explain the best way to set everything up and are proactive in suggesting improvements to the website. Would highly recommend!”

Gareth Hopwood

Trustpilot
Open notebook, laptop and coffee on a desk at ClickScope Digital

Getting started is as easy as having a conversation

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