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Local SEO
Ranking three miles from your own front door is a different game to ranking nationally. Proximity, your Google Business Profile and the consistency of your details across the web often matter more than the authority of your domain. Most local campaigns underperform for two very ordinary reasons: nobody owns the profile properly, and nobody counts the phone calls it produces. We're a Cambridge digital marketing agency, so local search isn't a sideline for us. It's how our own phone rings.
Real client results
Every campaign is judged on one number:
The revenue it puts in your account
What local visibility looked like for one client
Google Business Profile, location pages worth reading and citation clean-up, judged on calls and enquiries from the areas you actually serve.
Proximity you cannot change
Distance from the searcher is a real ranking factor you can't control, so we work hard on the ones you can.
One page per place, honestly
A location page earns its place by saying something true about the area, not by swapping in a town name.
Calls counted, not guessed
Local search produces phone enquiries. Untracked, the channel looks weaker than it is and gets cut. We count the calls.
Strategic Momentum
Find out what your local search is actually bringing in
- Google Business Profile: claimed, categorised deliberately and kept current, because it decides the map pack more than your website does.
- Location pages that say something true about the area, rather than the same page with the town name swapped.
- Citations and directory listings audited so your name, address and phone number match everywhere Google looks.
Purposeful Innovation
What local visibility looked like for one client
FAQ
The questions you actually want answered
How is local SEO different to ordinary SEO?
How quickly does the map pack move?
Do we need a page for every town we serve?
Do reviews really affect rankings?
Can you fix inconsistent listings across directories?
Client reviews
Every review we have is five stars. Here's why.
