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Web Design & Development · Newmarket
Web Design & Development for Newmarket Businesses
Newmarket's local sectors include specialist retail and ecommerce, feed, tack and supplements businesses selling online alongside the equine trade itself. A site that only ranks for generic national terms is doing that trade little good. From our Hills Road office, it's about 25 minutes down the A14 to Newmarket. We scope every build around the decision a buyer, local or overseas, is trying to make, then launch it fast, tracked and editable by your own team.
About us
Clickscope is a small web team on Hills Road that Newmarket businesses use for Webflow and WordPress builds, designed around the enquiry and handed over with tracking already working. As a Cambridge digital marketing agency just 13 miles away, we can be at a Newmarket yard or office for a web design conversation without it being an event.
Our MISSION
Design around the decision, then build it fast and tracked
We start with what a Newmarket visitor is trying to decide, whether that's an owner abroad checking a stud's credentials or a local buyer comparing feed suppliers. From that decision we design the key templates, then launch with redirects, tracking and search reporting already live.
Judged on enquiries, not awards
We track every template from the moment it goes live and judge it purely on the enquiries it generates, not on how impressive it looks in a portfolio.
How we run web design and development for Newmarket businesses
01 / How we work
Architecture before design
Search structure and content planning happen before design starts, so the pages built for equine trade terms actually exist, then key templates are designed and built as reusable components.
You break it first
We run every build through a staging review so you can test it ahead of your customers seeing it, catching problems before launch rather than afterwards.
Live from hour one, and yours to keep
The moment the site launches, redirects, tracking and search reporting are already in place, and your name stays on the hosting, domain and CMS accounts throughout.
WHY CHOOSE US
Why Newmarket businesses choose our web design
+£239,000 a month
A construction client saw revenue rise by 132% year on year, about £239,000 monthly, once we rebuilt the site and tracking around the terms buyers actually search.
Senior-led, start to finish
The same individual who plans your structure also handles the build and testing, cutting out a project manager relaying updates from elsewhere.
No lock-in after launch
The build is fixed-price work. Support after launch, should you want it, is billed rolling monthly and can be stopped with 30 days' notice.
Client Results
One Newmarket client, new to Google Ads, turned £25,300 of spend into £891,000 in sales, roughly £35 for every pound spent. That kind of return only happens when the page behind the click actually does its job, whether the visitor arrived from an ad or organic search.
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Revenue increase, year on year
For a building brand we grew year-on-year revenue by 132%. SEO up 363%, PPC up 55%. That's £239,000 more every month, and not a seasonal product.
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Agencies we've trained
We've provided training and consulting to over 60 other digital marketing agencies and freelancers. A number of them now refer their own SEO clients to us.
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Years on Google Ads
Nearly two decades of combined Google Ads experience, and over ten years running SEO campaigns, including work alongside brands like Costa Coffee.
FAQ
The questions you actually want answered
Where's the office, and is a meeting possible before the build kicks off?
How much does it cost to have a website built?
Does going live mean we're locked into a contract?
Will our Google rankings drop once we relaunch?
Competition here seems light compared to Cambridge. Is a proper website still worth it?
Which Newmarket sectors do you build sites for?
Do you only build websites for Newmarket businesses?
Can you take care of the marketing that drives traffic once the site is live?
What can we expect in the first 90 days of the project?
How do you know if the new site is delivering results?
Is there really no proper website competition for equine and bloodstock businesses here?
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