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Get a free auditWeb Design & Development · Ely
Web Design for Ely Businesses
A lot of established Ely businesses are running sites built years ago that still convert like a printed brochure, one paragraph per service and no clear way to enquire. We scope the site around the commercial decision a visitor is trying to make, whether that visitor is booking a table near the cathedral or comparing suppliers from Lancaster Way Business Park. The build is component based, so your own team can add pages once we hand it over, and analytics and tracking are configured and tested before launch. Being 25 minutes down the A10 means a staging review can happen in your office.

About us
Clickscope builds Webflow and WordPress sites for Ely businesses, scoped around the sale and handed over with training and full ownership. We're a Cambridge digital marketing agency 25 minutes down the road, so web design support comes with real visits, not just video calls.
Our MISSION
Design around the decision, not the diary
We agree the pages, content, integrations and launch date in writing before design starts, with a fixed price attached, so the budget doesn't drift once the build is underway.

Architecture before design
Search structure and content planning happen first, so the pages that need to rank for Ely searches actually exist before design begins.
How we build websites for Ely businesses
01 / How we work
Scoped, then built to that scope
Discovery, structure and content planning happen before design, then we design the key templates and build a component-based site your team can extend.

Live from hour one
Redirects, tracking and search reporting are in place from the first hour the site goes live, not added once someone notices they are missing.

Domain, hosting and CMS in your name
Hosting account, domain and CMS licences all sit in your name, with written documentation so your team or another agency can take over.
Client Results
One local client who had never used Google Ads before turned £25,300 in spend into £891,000 in sales, close to £35 back for every pound. That return depends on the landing page doing its job properly. It reflects one client in one market, not a guarantee for every build.
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Revenue increase, year on year
For a building brand we grew year-on-year revenue by 132%. SEO up 363%, PPC up 55%. That's £239,000 more every month, and not a seasonal product.
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Agencies we've trained
We've provided training and consulting to over 60 other digital marketing agencies and freelancers. A number of them now refer their own SEO clients to us.
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Years on Google Ads
Nearly two decades of combined Google Ads experience, and over ten years running SEO campaigns, including work alongside brands like Costa Coffee.
FAQ
The questions you actually want answered
Can we do a staging review in person in Ely?
Yes. We're about 25 minutes away by car or 15 minutes by train, so a review meeting at your premises is easy to arrange rather than a call.
What's the cost of getting a website built?
After scoping, you get a fixed price, because a ten-page marketing site and a store with online booking aren't the same undertaking. Scope and price are put in writing before design begins.
Are we tied into ongoing fees after the build?
No, you're not tied in. The build is a fixed project, and any care afterwards is optional, running rolling monthly with 30 days' notice if you take it.
Will a new site hurt our Google rankings?
Not if it's done properly. Every existing URL gets mapped and redirected, the traffic-earning pages are kept, and Search Console is watched for a month after the site launches.
Can we edit the site ourselves once it's live?
Yes. The build is component based so your team can add pages without a developer, and you get training and written documentation at handover.
Do you build sites for agricultural, engineering or hospitality businesses?
Yes. Ely's economy spans agri-food, engineering and manufacturing, logistics, and tourism and hospitality, and each needs different content and functionality on a site.
Do you only build websites for Ely businesses?
No. We build across Cambridgeshire and into Suffolk, Essex and Hertfordshire from our Hills Road office. Ely is one town among several we work in regularly.
Can you take on the marketing that brings traffic once the site has launched?
Yes. SEO, Google Ads and tracking all sit in-house alongside web design, so the site and the campaigns pointing at it can be planned together.
What happens early on once a build gets under way?
Discovery first, what the site has to achieve and who is buying, then structure and content planning including search architecture, before design of the key templates starts.
How do we know the new site is actually working?
Through the tracking configured and tested before launch, revenue and enquiries by landing page checked against real submissions, not a vague sense that it looks better.
Most Ely sites we have seen look dated. Is that actually costing businesses enquiries?
Often, yes. A site that reads like a printed brochure, one paragraph per service with no clear way to enquire, quietly loses buyers who came ready to contact you.
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