Not sure where your marketing budget is actually going? →
Get a free auditVideo Production · Sawston
Video Production for Sawston Businesses
Sawston sits on the same road as Granta Park and the Babraham Research Campus, and also has trade and industrial estates within the village itself. A film explaining a piece of lab equipment needs to work completely differently to one recruiting a fitter for the trade park. We plan the shoot list around which job the film has to do, then build enough cuts from one day of filming to last far longer than a single upload.

About us
Clickscope is a small production team based fifteen minutes away on Hills Road in Cambridge. We plan shoots for Sawston's research businesses and trade estate firms around the job each film has to do. We're a Cambridge digital marketing agency ten minutes up the road, so Sawston businesses get video from people who actually know the village.
Our MISSION
Plan the shoot around the buyer, then cut it several ways
We start by finding out whether a Sawston film needs to convince a technical buyer or a trade customer, because those are different jobs entirely. From there we build a shot list for a master film, ad variants and vertical cuts, then measure whichever result that job was actually built for.

Judged on the job, not the view count
Every film is measured against what it was made for, whether that's cost per result on an ad or stronger applicants for a trade estate recruitment film.
How we run video production for Sawston businesses
01 / How we work
One shoot, several deliverables
We plan the shot list so a single day yields a master film, short ad variants, vertical cuts for social and stills, because the expensive part of a shoot is the crew and the day, not the number of assets.

Measured against a defined job
We agree before filming whether a piece is judged on cost per result, qualified enquiries, or stronger applications, so nothing gets replaced on a whim.

Everything stays in your name
At handover, you get the final edits and subtitle files, with the raw footage available if requested. Usage rights are included in full, and any licensed music is cleared and named.
Client Results
Monthly sales for one client we filmed for rose from £3,700 in advertising spend to somewhere between £130,000 and £190,000. Fresh creative kept that account performing, which is exactly why we plan a shoot day around several deliverables rather than a single film. Google Ads carried most of that growth, not the video alone.
1
0
1
2
3
4
6
7
8
9
1
3
0
1
2
3
4
6
7
8
9
3
2
0
1
2
3
4
6
7
8
9
2
%
Revenue increase, year on year
For a building brand we grew year-on-year revenue by 132%. SEO up 363%, PPC up 55%. That's £239,000 more every month, and not a seasonal product.
6
0
1
2
3
4
6
7
8
9
6
0
1
2
3
4
6
7
8
9
0
+
Agencies we've trained
We've provided training and consulting to over 60 other digital marketing agencies and freelancers. A number of them now refer their own SEO clients to us.
2
0
1
2
3
4
6
7
8
9
2
0
0
1
2
3
4
6
7
8
9
0
+
Years on Google Ads
Nearly two decades of combined Google Ads experience, and over ten years running SEO campaigns, including work alongside brands like Costa Coffee.
FAQ
The questions you actually want answered
Do you film on site at Granta Park or the trade estates?
Yes. We're about fifteen minutes down the A1301, and for both a lab environment and a trade unit we'd rather see it in person before building a shot list.
How much does a video project cost for a Sawston business?
We price video per project, driven by shoot days, crew size and the editing time each deliverable needs. Splitting one shoot day into several assets is usually the best value, and a full breakdown is given before booking.
Is there a minimum contract for video work?
No, we book video one project at a time. An ongoing supply of ad creative can instead run rolling monthly, with 30 days' notice to end it, the same as everything else we do.
Can you guarantee the film will perform once it's running as an ad?
No, and nobody honestly can before a cut has actually run. We agree what a film is meant to do before filming, whether that's cost per result or a faster technical sales conversation, so it can be judged fairly.
Sawston is a small village. Is a proper video shoot worth commissioning here?
Often, yes, particularly for the research side. A well made explainer or process film can do a lot of the selling before a technical buyer ever contacts you directly.
Which Sawston sectors do you make video for?
Life sciences and laboratory services, and trade and construction supply, are the two we see most here. A process explainer works completely differently for each audience, and we plan for that from the outset.
Do you only make video for Sawston businesses?
No. We work from Hills Road in Cambridge and also film for clients in Cambridge itself and further into Suffolk. Being fifteen minutes from Sawston is about how quickly we can get on site, not who the film reaches.
Can you also build the page a product demonstration sits on?
Yes. Web design and development sit in-house alongside video production, so if the page holding your demonstration is losing enquiries, we can fix that at the same time.
How do the first 90 days of a video project usually go?
We start by agreeing the film's job, plan a shot list for several deliverables, then move to filming and two rounds of edit review. Quick social cuts can be ready within days if agreed in advance.
How will we know the video is actually earning its cost?
It depends where it's placed. As an ad, cost per result against the rest of the account. On a product page, conversion against visitors who didn't watch it. We agree beforehand which measure applies.
We couldn't find another agency writing about video production for this market. Does that matter?
It usually helps. Very little content exists for Sawston's specific mix of research and trade businesses, so a properly planned film tends to stand out simply because so little else has been made for this audience.
Explore more ways we help






