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Tracking & Analytics · Huntingdon
Tracking & Analytics for Huntingdon Businesses
A Huntingdon logistics or trades business often converts on the phone as much as through a form. Analytics that only counts form fills is measuring the wrong half of the business. Low volume, high value work is exactly where accurate tracking matters most, since a handful of enquiries a month can separate a good year from a bad one. We work from Hills Road, about 30 minutes down the A14, and start by comparing your analytics against your actual sales records.
About us
Clickscope is a small analytics team about 30 minutes from Huntingdon on the A14, fixing GA4, call tracking and conversion measurement for logistics, trades and engineering businesses. Being a Cambridge digital marketing agency 30 minutes down the A14 means your tracking isn't run by someone who's never seen the premises.
Our MISSION
Fix the measurement first, because low volume here means every enquiry counts
We compare your analytics, your ad platforms and your sales records for the same period, because the gaps between them tell us where to look. Then we rebuild GA4 and Tag Manager properly and document everything in your own drive.
Checked against real orders
Before we call anything finished, it has been checked against real transactions rather than a preview pane that never sees live traffic.
How we run tracking and analytics for Huntingdon businesses
01 / How we work
Compare the three sources first
We start by comparing your analytics, your ad platforms and your actual sales records for the same period, because the gaps tell us exactly where the tracking is broken.
Offline conversions imported properly
Phone enquiries and quote requests are imported as conversions, so the channels that drive them stop looking weak and getting cut.
Owned by you
Every property, container and account sits in your business name, with us added on as a user, documented in your own drive.
WHY CHOOSE US
Why Huntingdon businesses trust our tracking work
+£239,000 a month
A construction client saw a 132% revenue increase year on year, worth around £239,000 a month, once the pages and the tracking behind them were rebuilt around real buyer terms.
Senior-led, start to finish
Fixing and documenting your tracking gaps falls to the same person who audited them in the first place.
No lock-in, and nothing to lose
We're only ever added as a user. Every property, container and account remains registered under your business name, so leaving loses you nothing.
Client Results
£1.52 million in online sales came from £50,000 of Google Ads spend for one ecommerce client, a return of just under 30 times. We could only trust that multiple because the tracking behind it had already been checked against real orders.
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Revenue increase, year on year
For a building brand we grew year-on-year revenue by 132%. SEO up 363%, PPC up 55%. That's £239,000 more every month, and not a seasonal product.
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Agencies we've trained
We've provided training and consulting to over 60 other digital marketing agencies and freelancers. A number of them now refer their own SEO clients to us.
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Years on Google Ads
Nearly two decades of combined Google Ads experience, and over ten years running SEO campaigns, including work alongside brands like Costa Coffee.
FAQ
The questions you actually want answered
Can we bring you in to see our setup in Huntingdon?
How much do you charge for a GA4 and tracking rebuild?
Do we need to commit to a contract for tracking work?
Is there a risk our historical data gets lost?
Most of our enquiries come by phone or quote request. Will tracking even show that?
Which Huntingdon sectors do you fix tracking for most?
Do you only fix tracking for Huntingdon businesses?
Can you also build the site the tracking sits on?
What does the first 90 days of a tracking project typically involve?
How do you measure whether the tracking rebuild actually worked?
Our order volume is genuinely low here. Does that make accurate tracking less important?
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