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Paid Social Advertising · St Ives
Paid Social Advertising for St Ives Businesses
Meta will happily claim a sale in St Ives that was already coming through the shop door. A small market town budget can't afford to be spent twice on the same customer. We're based on Hills Road in Cambridge, twenty five minutes away. Our first job as a paid social agency is working out what is genuinely incremental for a business this size.
About us
Clickscope is a small paid social team based in Cambridge, about twenty five minutes from St Ives, running Meta, TikTok and LinkedIn campaigns judged on genuine incremental revenue. We're a Cambridge digital marketing agency about 25 minutes away, close enough that paid social decisions get made in person, not over email chains.
Our MISSION
Check what is genuinely incremental, then make enough creative to keep it working
We start by working out what a St Ives campaign is actually adding on top of sales that would have happened anyway. Then we test several different creative angles rather than one video recut six ways.
Judged on blended return, not platform ROAS
The starting point is total revenue against total spend across the whole business, since a platform can't double count a sale that was never incremental in the first place.
How we run paid social advertising for St Ives businesses
01 / How we work
Creative volume over targeting precision
Each month we test several genuinely different creative angles rather than a single idea in six formats. The algorithm finds the buyer once the creative shows who that buyer is.
Retargeting kept in check
Retargeting is kept to a small, capped budget, and it's never credited with sales it didn't actually cause.
Accounts stay in your name
Ad accounts, pixels, business manager and audiences all stay registered in your name, with us added as a partner and nothing locked to us.
WHY CHOOSE US
Why St Ives businesses choose our paid social work
£891,000 from £25,300 spend
One local estate agency client, new to paid advertising, converted £25,300 of spend into £891,000 in sales after the campaign and its landing page were built to match.
Senior-led, start to finish
The same person plans and runs your Meta or TikTok campaign day to day, not someone still learning on your budget.
No lock-in, ever
For St Ives businesses, paid social runs rolling monthly. A month's notice is all it takes to leave, and the ad accounts stay yours throughout.
Client Results
One client scaled from £3,700 a month in ad spend to between £130,000 and £190,000 in monthly sales. Google Ads drove most of that shift rather than social on its own. Either way the process is identical: fix the tracking first, prove the maths, then grow spend only where it keeps paying.
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Revenue increase, year on year
For a building brand we grew year-on-year revenue by 132%. SEO up 363%, PPC up 55%. That's £239,000 more every month, and not a seasonal product.
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Agencies we've trained
We've provided training and consulting to over 60 other digital marketing agencies and freelancers. A number of them now refer their own SEO clients to us.
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Years on Google Ads
Nearly two decades of combined Google Ads experience, and over ten years running SEO campaigns, including work alongside brands like Costa Coffee.
FAQ
The questions you actually want answered
Do you need to visit St Ives to run our social campaigns?
In a town the size of St Ives, what budget does paid social actually need?
Are we locked into a contract for paid social?
How quickly can we tell whether it's working?
St Ives has a small local audience. Is that a problem for paid social?
Which St Ives sectors do you run paid social for?
Do you only run paid social for St Ives businesses?
Would you build the landing page our ads send traffic to as well?
During the first 90 days of a paid social campaign, what actually happens?
What's the method for measuring real paid social performance?
A lot of our St Ives audience commutes to Cambridge during the day. Does that affect when ads run?
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