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CRM Management & HubSpot for Newmarket Businesses
A Newmarket sale can involve a buyer in Ireland, France or the Gulf, making a decision over weeks rather than in a single visit. A CRM built around what management wants to report, rather than what actually happens deal by deal, will simply fail to capture that. We work from Hills Road and build pipeline stages with written entry and exit criteria first. From there we connect the CRM to marketing so a campaign can be judged on closed revenue, not form fills.

About us
Clickscope is a small CRM team on Hills Road that Newmarket businesses use for HubSpot and pipeline builds, connected to marketing so revenue can be traced back to its source. As a Cambridge digital marketing agency just 13 miles away, we can be at a Newmarket yard or office for a CRM conversation without it being an event.
Our MISSION
Build a CRM that follows a bloodstock sale from first enquiry to the ring
We map the sales process as it really runs for a Newmarket business, often across a long, considered decision made partly overseas. From there we set up pipeline stages and automation that genuinely cut admin, rather than stages built to make a dashboard look impressive.
How we run CRM management for Newmarket businesses
01 / How we work
Short enough to update between lots
Required fields are cut to the few that drive a decision, and source is captured automatically, so records still get updated during a sale week.

Bidding towards buyers who complete
Once the CRM holds the value of every completed sale, that value goes back into the ad platforms, so spend chases buyers who finish.

The portal stays in your name
The HubSpot account is registered to your business, the admin seat is yours, and workflows are written up in your own drive.
Client Results
For one client, pipeline and marketing figures finally lined up in one system, and the difference was stark. An extra £239,000 a month appeared, up 132% year on year once everything was split by channel properly. That growth was already happening before we started reporting on it. What changed is that it could finally be shown, not that it was created.
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Revenue increase, year on year
For a building brand we grew year-on-year revenue by 132%. SEO up 363%, PPC up 55%. That's £239,000 more every month, and not a seasonal product.
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Agencies we've trained
We've provided training and consulting to over 60 other digital marketing agencies and freelancers. A number of them now refer their own SEO clients to us.
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Years on Google Ads
Nearly two decades of combined Google Ads experience, and over ten years running SEO campaigns, including work alongside brands like Costa Coffee.
FAQ
The questions you actually want answered
Is your office somewhere we can bring the team for training?
Yes. We're at 9 Hills Road, Cambridge, CB2 1GE, about 25 minutes down the A14 and A1303, and training sessions can run there or at your own offices.
How much does a CRM or HubSpot setup cost?
A straightforward pipeline and reporting build runs three to four weeks including training, at a fixed price. Rescuing a portal that has stacked up years of workflows takes longer, and we scope that after looking inside.
Are we tied into a contract for CRM support?
No. Support is rolling monthly with 30 days' notice, and if you leave, the pipeline setup stays exactly as built.
What happens if our team just ignores the new CRM?
Usually that's a design fault rather than a discipline one. We look at what we asked people to do, cut required fields, and automate what we can, so updating a record takes seconds rather than minutes.
Our customers are spread across Ireland, France and the Gulf, often deciding over weeks. Can a CRM actually track that?
Yes, by tracking the stages in between rather than waiting for a close. Pipeline stages with written entry and exit criteria let you see which deals are actually moving, months before any of them sign.
Which Newmarket sectors do you build CRM systems for?
Horseracing and bloodstock, agriculture and land management, and hospitality and events are sectors we work in here, where a considered sale needs clear pipeline stages more than a short one does.
Do you only manage CRM systems for Newmarket businesses?
No. We're based at 9 Hills Road in Cambridge and also support clients across Cambridgeshire and Suffolk, including St Neots, Huntingdon and Bury St Edmunds. Being local to Cambridge shapes how we work, not who the CRM serves.
Do you resell HubSpot licences or take a commission?
Neither. You buy your licence directly from HubSpot in your own name. We have no commission riding on the tier you pick, which is why we'll say when you're paying for features you never touch.
What does the first month of a CRM project look like here?
We sit with the people who actually sell, map how a season runs, then build pipeline stages with written entry and exit criteria. Training goes to the people using it daily, not to management.
How will we know the CRM is earning its place?
Two tests. Whether marketing spend can be traced to completed sales by channel, and whether the team is using the pipeline rather than keeping a private spreadsheet.
How does an international buyer base actually show up in the CRM?
As deal stages that reflect a longer, considered decision, with country and referral source captured automatically, so you can see which overseas markets are actually converting rather than guessing.
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