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Content Marketing · St Neots
Content Marketing for St Neots Businesses
St Neots households moving into new builds at Loves Farm and Wintringham search for answers before they call anyone, and national lead generation sites currently own most of the comparison and pricing pages that trades and home improvement businesses refuse to write. Clickscope won its own first client from a single blog post, which is the whole argument for writing fewer, better pages rather than a quota of generic ones. We plan content around the questions your sales team already answers every week.
About us
Clickscope plans and writes content marketing for St Neots businesses from Cambridge, half an hour up the A428, built around real buying questions rather than a keyword tool's suggestions. We're a digital marketing agency in Cambridge, half an hour along the A428, so St Neots clients get content with face time included.
Our MISSION
Answer the question, then measure the page
We plan content around what your St Neots sales team already gets asked, problem, comparison, pricing and proof pages, then judge each one on the enquiries it produced, not page views.
How we run content marketing for St Neots businesses
01 / How we work
Problem, comparison, cost and proof pages
We map the four page types your buyers actually need, including honest comparison pages and pricing answers most competitors avoid.
The pages competitors won't write
Honest comparison and pricing pages convert unusually well and are rarely written by lead generation sites or larger competitors.
Copyright and drafts are yours
Copyright transfers on invoice, including briefs, drafts, research and interview transcripts, with nothing licensed back to us.
WHY CHOOSE US
Why St Neots businesses stick with our content work
One post, one client, a real start
We won our own first client from a single blog post about SEO. It was one post, in one market, and not a guarantee, but it's the model behind how we plan content.
The interviewer is the writer
The person who interviews your team about a subject is the one who writes and refines the finished page.
Rolling monthly, pages stay yours
Content is arranged on a rolling monthly basis. Just 30 days' notice is needed to leave, and every page you commissioned remains yours.
Client Results
One blog post about SEO won Clickscope its first ever client, a one off in one market at one moment. We wouldn't promise a St Neots business the same result. It's why we favour six genuinely readable pages over sixty skimmable ones.
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Revenue increase, year on year
For a building brand we grew year-on-year revenue by 132%. SEO up 363%, PPC up 55%. That's £239,000 more every month, and not a seasonal product.
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Agencies we've trained
We've provided training and consulting to over 60 other digital marketing agencies and freelancers. A number of them now refer their own SEO clients to us.
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Years on Google Ads
Nearly two decades of combined Google Ads experience, and over ten years running SEO campaigns, including work alongside brands like Costa Coffee.
FAQ
The questions you actually want answered
Would you interview our team in person in St Neots?
How is content marketing priced and planned?
Is content marketing an ongoing contract?
How long before content actually brings in enquiries?
National lead generation sites seem to own most of the useful search results for St Neots trades. Can content actually win any of that back?
What St Neots sectors do you write content for?
Do you only write content for St Neots businesses?
Can you build the pages into a proper website, not just deliver drafts?
What happens in the first quarter of a content project?
How is each piece of content actually measured?
Is content marketing a crowded field around St Neots?
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