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Digital Marketing Agency · Cambridge

Digital Marketing for Construction

SEO for construction companies works differently to most sectors, because the enquiries are NOT equal. One is a homeowner pricing up a job you don't want. The next is a main contractor with a programme that runs for two years... and a standard analytics report shows them as the same conversion. Madness, right? That's the first thing we fix.

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Trustpilot4.7Based on 48 reviews
Google5.0Based on 38 reviews
Scaffolding around a building under construction
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“Increased a client’s monthly revenue from SEO by 344% and PPC by 160%.”

E-commerce client

Year-on-year comparison

Real client results

Every campaign is judged on one number:
The revenue it puts in your account

Inside the ClickScope Digital office in Cambridge

30-50 leads a month, tracked from every source

Construction marketing judged on the value of work won, with every enquiry tracked from first search through to signed contract.

29.98x return on ad spend

£50,000 of Google Ads spend turned into £1.52 million in online sales for an ecommerce client.

£891,000 from £25,300 spend

£35 back for every £1 spent, for a local estate agency client who had never run Google Ads before.

£160,000 in one month from SEO

SEO revenue up 344% and PPC up 160% year on year for a law firm client. Ask us for the accounts behind any of these.

Compounding growth

What growth looks like once enquiries are judged on value, not volume

Fix the tracking so a two-year contract stops looking the same as a one-off job, then scale only the demand worth having. One construction client saw revenue rise 132% year on year once tracking was rebuilt, an increase of around £239,000 a month! Another client, in estate agency, turned £25,300 of ad spend into £891,000 in sales the same way.

FAQ

The questions you actually want answered

We only want commercial work. Can marketing filter out domestic enquiries?

Most of our enquiries come by phone. Does that break the reporting?

Our sales cycle runs for months. How do you judge whether it is working?

Is SEO worth it when we win most work through repeat clients and referrals?

Our pipeline depends on winning tenders months in advance. Can marketing help with that?

Client reviews

Every review we have is five stars. Here's why.

Trustpilot4.7Based on 48 reviews
Google5.0Based on 38 reviews

“They’ve improved the SEO on our website, taken over management of our Google Ads, and helped boost enquiries. Communication has been consistent and helpful, and their advice is always practical and data-driven.”

Martin Green

Google

“This agency literally knows everything about PPC. I couldn’t be happier with the results they’ve achieved in such a short space of time.”

Danny Sullivan

Google

“We have been working with the Clickscope team for a few months now and have found them to be knowledgeable and professional. From SEO to managing Google and Meta ads, their expertise and attention to detail has created effective campaigns that have delivered results.”

Karen Fogarty

Trustpilot

“Extremely happy with the returns our Google Ad campaigns are generating. ClickScope are responsive, give updates when required and most importantly are generating us leads and money.”

Jamie Osbourne-Briggs

Google

“Clickscope have worked with us for almost 8 months now, improving the SEO on our website, managing our Google Ads account, increasing Google enquiries year on year.”

Matt Higgs

Google

“Highly recommend Clickscope Digital! They have always been quick to respond to questions and requests with managing our Google Shopping and Meta Ads. 5 Stars!”

Ed Peeke-Vout

Trustpilot

“Clickscope set up my Google Ads campaign and have been looking after it for a couple months now. The team have done a great job, in getting much better results then when I tried to do it myself. Would highly recommend Clickscope for any small business.”

Joshua Benyei

Trustpilot

“Clickscope helped me rank 1st on Google for fitness Bootcamps. They also ran some paid ad campaigns on Facebook that generated many leads, which resulted in more clients and revenue for the company! Thank you!”

Alex Mclaren

Trustpilot

“We have been working with Sam and the team for a while now, and they are experts in the field of Google Ads and SEO. They take the time to explain the best way to set everything up and are proactive in suggesting improvements to the website. Would highly recommend!”

Gareth Hopwood

Trustpilot
Open notebook, laptop and coffee on a desk at ClickScope Digital

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